Catch+Release’s AI-enhanced semantic search simplifies finding licensable user-generated content by interpreting creative intent rather than relying on exact keywords. With flexible search structures, visual descriptors, and a collaborative workflow, creative teams can discover, save, and license the perfect content more efficiently.

See why real internet moments drive more engagement. Learn how Found Content delivers authenticity, speed, and scale—without shoot costs.

Taking a deep dive into how Catch+Release helps brands stay culturally relevant by enabling creative agility through fast, authentic content licensing. By tapping into user-generated content and streamlining the discovery-to-activation process, brands can move at the speed of culture and connect with audiences in real time.

Found Wisdom is your field guide to the future of content. Distilled from 16+ hours of candid interviews with top marketers and creatives, this ebook offers sharp, human insights on curation, ownership, culture, and real storytelling. Not stock advice. Just real talk from the people shaping modern marketing.

Our Best Practices Guide shows you how to use real content, legally. It’s the difference between doing it right and rolling the dice.

Learn the secret creative skill top agencies already use. This free ebook reveals how top brands curate content for high-impact storytelling. Download now to transform the way you create.

Campaign budgets are set and paid media is secured. It’s go-time. The brief is ready and now the work begins towards final production. This Lunch + Learn takes a closer look at a Dove-Nike ad that aired on Super Bowl Sunday in Feb 2024, centered on body confidence and self esteem for young girls playing sports. It’s about educating coaches and leaders on how empathy and understanding are critical aspects to building confidence and grit to push through. Hard Knocks has since gained accolades, including numerous Cannes Lion nominations and it secured the 6th highest scoring spot on that Super Bowl Sunday.

We will explore the strategic value of curation within the marketing ecosystem, learning how a proactive and continuous curation process can lead to deeper audience engagement, enhanced brand narrative, and ultimately, a more compelling marketing campaign.

There’s been an explosion of creator content in recent years. And smart marketing teams are finding it valuable to gather relevant creator content on an ongoing basis. This creative exercise is known as curation. Historically, many marketers have left curation to their creative partners, like a social media manager or social agency. But the act of curation can unearth insights and give you a deeper understanding of your audience. And, honestly, anyone can do it. So we thought it was time to create a class.

If you’re wondering how leading content marketers are harnessing the power of AI to create compelling, targeted, and data-driven content—and how you can dive into creating AI-supported content for your brand—this virtual panel is tailor-made for you!

Even the best laid plans often go awry. When you’re producing a spot, you might end up with film you can’t use, or time frames that still require visuals. Other times, your team might have a gut feeling that certain shots need to be swapped out for better options.

You can’t make this stuff up. Literally. The best visual content isn’t scripted. It’s real. And it’s being posted on social channels by people like you every second. Its now easier than ever to license the perfect shots for your campaigns. Let ECD Tom Christmann and Marketing pro Phoebe Wang show you how fast and easy this is in a step-by-step demo of Catch+Release. You’ll get insider tips on how to find and safely use fresh, authentic content that will engage and move your customers to action.

Prestige Licensing is our premier service for clearing the untouchable. From celebrity legends to world-famous landmarks, we secure the icons so you can create with confidence.

Catch+Release is the platform that lets brands and agencies license real content from real people, fast. In this 90-second overview, see how you can search millions of assets (with 40K+ new pieces added daily), build your storyboards, and license internet content with confidence. Featuring AI-powered discovery, real-time clearance estimates, and seamless team collaboration, this is how modern marketers license content at the speed of culture.

Found Content can be tricky to explain. And nobody knows that more than our Found Content Evangelist, Tom Christmann. Recently, we sent him to the Ad Age Small Agency Conference in Toronto, where he was tasked with explaining Found Content to the independent creative leaders gathered there.

Bianca Guimaraes, Partner and ECD at Mischief @ No Fixed Address, joins Lost In Found to unpack the creative philosophy behind some of today’s most fearless campaigns. In a conversation with Catch+Release ECD Tom Christmann, Bianca explains why bold ideas must start with culture, how inspiration is hiding in your algorithm, and why trust is the foundation of breakthrough client-agency work.

In this episode of Lost In Found, Catch+Release ECD Tom Christmann sits down with Detroit-based editor and filmmaker Scott Felsenfeld to explore how editing is evolving in an AI-powered world. Scott, who cuts campaigns for Ford at Hogarth and leads his own short film team, opens up about why curation is at the heart of great storytelling, where AI helps (and where it doesn’t), and how authenticity beats generic stock content every time. Whether you're a marketer, creative, or aspiring editor, this episode will inspire you to think differently about timelines, tools, and how the human touch still makes all the difference.

In this episode of Lost In Found, Jess Kirkman, Global Head of Creative at Mattel, joins Catch+Release ECD Tom Christmann to discuss the role of play, taste, and human intuition in modern brand building. From her roots in agency life to leading iconic brands like Barbie and Hot Wheels, Jess shares how creative teams can stay culturally relevant through collaboration, inspiration, and a deep understanding of brand DNA. She emphasizes that while AI has its place, it’s human creativity—and taste—that ultimately makes work memorable.